CASE STUDY // Timberland Investment Management Organization
Natural Resource Firm Global Strategy
How do we export our business model outside the United States?

Situation
A US-based Timber Investment Management Organization (TIMO) was under new ownership and had a fresh leadership team, however ROI in the US was declining so the need for a domestic strategy was identified. Additionally, the business had multifaceted inputs to consider, such as impact of emerging markets, acquisition opportunities outside of the US, sustainability requirements, and non-timber revenue such as Carbon Credits.
Solution
The Holism Group began by facilitating alignment to a clarified global vision with the new leadership team to support the process of change and gain internal momentum for emphasizing and prioritizing domestic strategy. Ultimately, we were able to:
Converge domestic & international strategy
Develop global business model & network
Transform the organization

Reception
COO, Global Timber Investment Group, Atlanta, Georgia
“Brad’s a strategic thinker. His clear vision and assessment of the drivers and dynamics within our organization were ‘spot on.’ His insights remain pertinent and influential.”
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